Trinckle: explaining fixturemate’s essentials

THE ESSENCE OF FIXTUREMATE

Fixturemate is a very innovative software solution that makes it easy to configure and generate fixture designs for specific parts on a computer. These 3D designs can then be printed and used. As the software is quite new and revolutionary, trinckle was looking for an explainer movie on their solution.

A ONE MINUTE PITCH

As people are always busy, we needed a video that wouldn’t take long. It needs to be clear, and direct. Show the problem. Show the solution. And show the result. This is why we chose the most simple setup we could think of, a blank studio. The full attention should go to the part, the fixture design, and the fixture’s benefit to the user.

A TOP DOWN VIEW

In order to show both the object, fixtures but also the software, we created a shot from above. This way it was easy to have hands in the scene, while showing objects and the laptop screen. For this to work we created a custom 3D printed fixture for the camera. This gave us slightly more flexibility in micro adjustments than parts that we could purchase. Also, it meant we didn’t have to wait for the order to arrive.

3D PRINTED PARTS AND FIXTURES

We wanted to show various parts. Two industrial assembly parts and a consumer part. The fixtures are typical fixtures for assembly and maintenance. The parts are fictional and were purpose-designed. The fixtures were created using their software. Everything was printed and painted for a convincing look.

KRONES: Optimizing parts and on-demand spares for customers using 3D printing

Krones: complete food and beverage production lines

Every day, millions of glass bottles, cans and PET containers run through a Krones line. Krones is a leading manufacturer of complete systems for breweries, beverage bottlers and food producers. Its production lines fill packages, add labels, and perform quality control on the products. As a global market player in the beverage and packaging industry, Krones provides comprehensive solutions that customers, such as Coca-Cola and Heineken, rely on heavily.

3D printing parts and spares

To help customers get even more uptime, develop parts faster or create emergency spare parts, Krones turned to 3D printing. Outsourcing the production of prototypes is very expensive and often could take weeks. With the use of UltiMaker 3D printers, prototypes were able to be produced in a day, or even in hours in some cases. By prototyping faster, Krones tested and iterated on their designs faster, ensuring that new parts performed better and lasted longer. This has helped customers with more reliable machines, higher uptime and a smaller environmental footprint.

telling the story through video

For this story, we’ve created a whole campaign of content assets. The main story shows the use and benefits of 3D printing at KRONES. For it’s promotion, various social media short videos with quotes were created. For the Ultimaker website, a story was written to explain the details. This case and the created contents were also used in webinars and at various booths on shows.

New UltiMaker Factor 4 Material Partner Event

UltiMaker Factor 4

UltiMaker’s Material Alliance makes it easy to 3D print over 200 materials with the all new UltiMaker Factor 4. This wide range of high-performance and certified material properties opens up a huge opportunity for new 3D printing applications. In this campaign, we interview various material partners from major material producers. They share their first impressions and insights on new possibilities.

The Campaign
Besides the main video, every material partner got a version of their own and additional photography of the new printer and their materials. In an collaborative social media campaign, UltiMaker and their valued partners could promote the new printer and their industrial grade printable materials.

ERIKS Improves Manufacturing with 3D Printing

UltiMaker printers at ERIKS

With a fleet of 25 UltiMaker 3D printers from the S series across 10 teams in six countries, UltiMaker has become ERIKS’ go-to platform for FDM 3D printing. ERIKS adopted the full UltiMaker 3D printing ecosystem, leveraging the UltiMaker Marketplace and Digital Factory Enterprise edition to establish a standard within the organization, the S series for reliable and consistent part production, and Cura for the world’s best file slicing option.

Usecase with multiple assets

This project was a campaign consisting of the main story, article, photography, small application explainer video’s and social media promotional video’s.

Press releases were sent globally, giving widespread media exposure to relevant industries to the use case.

Fixturemate 3D fixture design generator

Software to generate fixture designs

One of the biggest challenges for companies in manufacturing to start with 3D printing, is the creation of the designs. 3D modeling can be a time consuming and difficult to master process. The fixture mate software solution from trinckle overcomes this challenge. In fixturemate, anyone can create a fixture in minutes. The design is ready for 3D printing, so the tool can be used within a matter of hours.

Product explainer video and website photography

This project was all about trinckle’s new branding on the website. The main video explains the workflow of the fixturemate software. In just over a minute, potential clients will have a full understanding of the potential of fixturemate.

The photography created during this shoot was used on trinckle’s new website.

Repurposing video for manufacturing event

Many of the shots from the main movie have also been used in a second video. Additional shots were taken to actually show several applications. The workflow video, application explainers and screencasts highlighting how to create these applications were used in a second video. This looping video was used as a product video at a booth

Video for Formnext 3D Printing Show