How to sell a Formula 1 car
It’s not everyday that someone wants to sell a race-used Formula 1 car. That’s why this AD needed a little bit more than just some statistics and photos. The Toyota F1 car is a 2002 chassis driven by Allan McNish and Jarno Trulli.
APPROACH OF THIS VIDEO
The video highlights the history and significance of the car, and the technological marvel that it is. Two important aspects for Formula 1 fans. By referring to its history and showing the beautifully engineered parts in detail, the video really plays into the target audience. The car was succesfully sold.
Customer: Racetrailer.com
Author:
Steven van de Staak
